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Projects in Implementation

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v2025.10.30
The path to implementation is complex, especially as C2PA has grown from a proof-of-concept to a fully-fledged standard and the need for security and durability became clear. Here are some examples of end-to-end implementations.

Early News Demos

AP, Sony; Reuters, Canon
The first camera implementations of C2PA came out in 2022 in Nikon and Leica cameras. A year later, news media outlets were able to test successful provenance in action, featuring photos with C2PA metadata signed by real cameras and published on official websites.
Canon and Reuters
Reuters' proof-of-concept employs authentication system to securely capture, store and verify photographs using Canon's in-camera C2PA implementation.
Read the Reuters announcement →
Sony and AP
Associated Press and Sony demonstrate in-camera authenticity solution for journalism, establishing trust in news photography.
Read the AP announcement →
Although these were only a proof-of-concept, these demonstrations provides an early look at what the experience of reading news with valid C2PA provenance.

Demo: CEPIC/IPTC 2025

National Geographic, Orange Logic DAM, Trufo
For enterprise publishers, an important part of their production workflow is digital asset management (DAM), through which content is uploaded, organized, modified, and published. Trufo partnered with Orange Logic DAM and National Geographic to craft the first provenance production workflow: with a simple plugin, the content was watermarked and publisher C2PA metadata was added.
National Geographic Provenance Workflow Demo
Watch the demonstration of the first end-to-end enterprise provenance workflow, featuring watermarking and C2PA metadata integration in a DAM system.
Watch the demo video →
This demonstration was showcased at a joint convention held by CEPIC and IPTC in summer 2025, alongside a variety of other talks and panels on provenance implementation.

Demo: IBC 2025

Sony, BBC, EBU, Trufo, et al.
Provenance in broadcasting marks a technical capstone, because videos are much more complex than images. The first proof-of-concept was successfully shown at the International Broadcasting Convention (IBC) in fall 2025, as part of the Stamping Your Content accelerator program.
IBC 2025 Accelerator: Stamping Your Content with C2PA Provenance
A collaborative project demonstrating end-to-end video provenance, from camera capture to broadcast delivery, using C2PA standards.
View the IBC Accelerator project →
The demonstration involved a camcorder with C2PA, a video player to display provenance, and an automatic system for watermarking and fingerprinting.

Smartphone: Pixel 10

Google
In 2025, Google launched the first smartphone with C2PA built in, marking a watershed moment in provenance adoption.
Google Pixel 10 and Android: Trusted Images with C2PA Content Credentials
Google announces the first smartphone with built-in C2PA support, featuring hardware security module and time-stamping authority.
Read the Google announcement →
Notably, the Pixel 10 is the first device to attain the level 2 conformance laid out by the C2PA, featuring an on-device HSM and TSA. The Pixel 10 is also the first hardware device that is conformant at all.